Crystal Renn has been unveiled as Redken's latest muse.
The 29-year-old model is "really excited" to have been chosen to represent the haircare brand alongside the likes of models Lea T, Soo Joo Park, and Suki Waterhouse and DJ Amber Le Bon, and particularly thrilled to work with the company's Global Creative Director Guido.
She said: "I was really excited when I found out I was going to work with Redken. It's a brand
for a modern and confident woman, which is what I aspire to myself.
"And anytime you hear that Guido is doing the hair, you know you're going to look beautiful and feel great! He's the best of the best."
Crystal - who is the new face of Redken Chromatics Ultra Rich professional haircolor, which gives her rich brunette hair even more shine - adores her work and approaches modelling the way she does her writing, photography and music; as another form of artistic expression.
She said: "I love exploring all the different outlets in which I can express myself. It's not about being in a box, it's about being a layered and expressive person in all areas that you can. Life is art and art is life."