Kim Kardashian West spends two hours on her beauty routine every day.
The 35-year-old 'Keeping Up With the Kardashians' star has revealed her "daily glam routine" takes 120 minutes to perfect, although she spends the time catching up on e-mails, calls and social media whilst she is being pampered.
Speaking about the daily process on her website kimkardashianwest.com, the Armenian beauty said: "I thought you guys might like a little peek into my daily glam routine.
"I do make-up and hair for about two hours every day! It's actually a great time for me to catch up on work emails, take some calls and see what you guys are up to on social media."
And the mother of two - who has children North, two, and five-month-old Saint with her rapper husband Kanye West - has admitted she even donned a full face of cosmetic products when she gave birth to her daughter, although she opted to go au naturel when she had her son in December last year.
Speaking previously about her aesthetic during labour, she said: "I think right now it's more about nontouring, like real skin with less make-up on it. I'm trying to wear less. My husband loves me without make-up.
"For my first baby I gave birth in full make-up, but none for my second."
And Kim has since cut down the contents of her beauty bag in a bid to wear less cosmetics, although she won't give up contouring her nose.
She explained: "Now when I travel I just bring a small make-up case, and I'm content with that. I'm really into strobing now, so just highlighting the skin without using bronzer.
"I love contouring and I don't think I'd stop contouring my nose - I know people think I've had a nose job but it really is just make-up!"