PG Tips project monkey onto Big Ben

One of London's most iconic point of interest had PG Tips' "cheeky monkey" illuminated on it yesterday in celebration of the Chinese new Year- the Year of the Monkey.

PG Tips project monkey onto Big Ben

PG Tips' projected a monkey onto London's Big Ben to celebrate the Chinese New Year on Sunday (07.02.16).

The iconic London building was illuminated with the familiar "cheeky monkey" from their advert campaign and could be seen and heard for miles around, from China town to Primrose Hill, to celebrate the biggest event of the Chinese year outside of Asia.

The monkey has previously scaled The Shard, to mark the New Year.

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